We kick off by examining your existing SEO practices, assessing if you’ve been establishing connections previously and whether you possess high-quality content that we can use to our advantage. We focus on identifying areas where we can boost traffic and rankings by intelligently positioning links and utilizing appropriate anchor text. Our aim is to quickly spot opportunities for quicker gains (the “Low hanging fruit”), as well as identifying keywords that will yield results in the long run.

This is where we rise above the crowd. Other agencies and so-called link building experts often fall short here. Our dedicated team of strategists work on developing the most effective link building plans tailored to your company’s unique situation. While competitor analysis forms a part of our process, we don’t stop there. We broaden our horizons – looking into your industry, indirect competitors, similar international companies, potential overlapping target groups and more. This all-round approach aids us in forming a comprehensive link building strategy which syncs well with your broader digital marketing plan. This then provides a strong foundation for the next step – link prospecting.

If you want the cream of the crop links, you need to line up the right opportunities and reach out to the correct decision-makers. During the prospecting phase, we sift through our extensive databases to identify potential website opportunities or existing partnerships that align with your link building campaign. We employ our in-house tools to collect latest data using Google search results and acquire targeted prospect lists.